LEXIC PULSE · CUSTOMER INTELLIGENCE

    Turning Every Conversation into a High-Fidelity Growth Asset

    Converting multi-modal human conversations into high-fidelity knowledge and deterministic execution.

    LEXIC PULSE

    One product. Two ways it listens.

    Total Customer Intelligence: the 100% of conversations that already happen, and the ones Pulse proactively starts.

    Pillar 1 · Active Listening

    100% coverage. Not a sample.

    Lexic Pulse connects directly to your Call Center, Zendesk, and Chat streams to analyze 100% of interactions, continuously — not the 1% a QA team can manually sample. Every conversation is tagged, scored, and routed straight to the stakeholder who owns it.

    Conversation Analysis and Insights

    Live Transcription

    shipping delayconfused about pricing

    Alerts

    Alert:Churn Signal
    Friction:Billing Clarity

    Auto-Actions

    ✓ CRM Updated✓ Ticket Created

    Generated Insights

    Improvement Insights Report
    Quick Wins to fix friction

    Pillar 2 · AI-Moderated Interviews

    The questions your customers are never asked.

    When Active Listening flags friction, Pulse launches outbound interviews via WhatsApp, phone, or RCS — a 60% response rate against the 2–8% a traditional survey gets. Every answer is scored and routed exactly like a call.

    3-Click Campaign Builder

    01

    Select Segment

    Choose the audience you want to probe

    02

    Define Goal

    Set the insight objective and depth

    03

    Launch AI Interviews

    Deploy via WhatsApp, Phone, or RCS

    Deploy via

    WhatsAppPhoneRCS

    100%

    Conversations analyzed

    60%

    Interview response rate

    −40%

    Support calls in 4 weeks

    +50%

    NPS

    A different layer of the Lexic Platform

    Pulse listens to your human customers. Lexic Compass independently audits the AI agents talking to them.

    Explore Lexic Compass
    What It Does

    Key Capabilities

    100% Coverage, Not a Sample

    Every call, chat, and email is analyzed continuously — not the 1% a QA team can manually review.

    Mood, NPS & Urgency Scoring

    Every conversation is scored automatically for sentiment, satisfaction, and urgency — no manual tagging required.

    Churn & Competitive Signal Detection

    Flight-risk language and competitor mentions are flagged the moment they're said, not discovered in next month's report.

    Insight Routing & Ownership

    Every finding is classified by category and priority, then routed straight to the stakeholder who owns it — IT to IT, compliance to Legal, opportunity to Sales.

    Configurable Agent Architecture

    Built on agents, sub-agents, and skills configured to your business, not a fixed sentiment-analysis template — with a fully configurable dashboard and natural-language chat-to-data via MCP.

    Vertical Skill Library

    Pre-built detection for quality adherence and churn signals calibrated by industry — telecom, utilities, insurance, banking, industrial — plus sales opportunities routed straight to your CRM.

    Delivery Philosophy

    Value, Not Just Data

    We do the heavy lifting of analysis and filtering so you receive pure value where your team already works.

    Multitopic Dashboards

    A holistic, always-on view of enterprise sentiment across every vertical and channel.

    Automated Reports

    Tailor-made vertical reports delivered automatically via Email, Slack, or Teams.

    Deterministic Alerts

    Direct CRM or ticketing sync to trigger immediate, high-priority business actions.

    Connectivity

    The Integration Ecosystem

    Plug-and-play with your existing stack.

    Conversational Sources Input

    Call Center

    GenesysFive9Avaya

    Ticketing / Chat

    ZendeskIntercomWhatsApp

    Enterprise

    EmailSalesforceDynamics

    Insights & Triggers Output

    CRM

    SalesforceDynamicsPipedrive

    Collaboration

    SlackMicrosoft Teams

    Direct

    Email ReportsCustom Webhooks
    DEPLOYMENT MODEL

    Run Lexic Pulse in your cloud, or ours.

    Every enterprise has a different bar for where conversation data lives. Choose managed Cloud SaaS for the fastest path to production, or deploy inside your own Azure environment when data residency and infrastructure control are non-negotiable.

    Managed multi-tenant infrastructure, isolated per customer

    Your contact center
    Lexic Cloud · GCP EU
    Your CRM / tools
    Fastest path to production
    • Live in days, fully managed by Lexic end to end.

    • Hosted on Lexic's EU infrastructure (GCP, eu-west-1) — data never leaves the EEA.

    • Automatic updates, monitoring and support included.

    • Usage-based pricing — no infrastructure for your team to run.

    At a glance

    Cloud SaaSOn-Prem · BYOC
    Data residencyEU (GCP eu-west-1), multi-tenantYour own Azure tenant
    InfrastructureManaged entirely by LexicOwned and operated by you
    Time to launchDaysWeeks (scoped integration)
    Pricing modelUsage-basedPlatform license + managed services
    Best forFast-moving CX & Ops teamsRegulated & security-first enterprises

    FREQUENTLY ASKED QUESTIONS

    Total Customer Intelligence: what buyers actually ask

    The literal questions CX, Ops, and VoC leaders ask before choosing a platform to analyze customer conversations.

    What is Total Customer Intelligence?

    Total Customer Intelligence is the practice of analyzing 100% of the conversations between an organization and its customers — calls, tickets, chats, and emails — instead of the 1–8% a survey or manual QA sample ever covers. Lexic Pulse delivers it through two engines: Active Listening, which continuously analyzes every existing conversation, and AI-Moderated Interviews, which proactively ask customers what they're never asked.

    How is Lexic Pulse different from a customer survey or NPS tool?

    A survey only hears from the 2–8% of customers who respond. Lexic Pulse analyzes 100% of conversations that already happen, and when it launches its own outbound interviews via WhatsApp, phone, or RCS, it gets a 60% response rate — because it's a conversation, not a form.

    What percentage of call center interactions can AI actually analyze?

    Lexic Pulse analyzes 100% of interactions, continuously — not the 1% a manual QA team can sample. Every call, chat, and email is scored for mood, NPS, and urgency, then routed to the stakeholder who owns it.

    How does Lexic Pulse compare to Qualtrics or Medallia?

    Qualtrics and Medallia are survey-based VoC platforms — they depend on the customer filling out a form. Lexic Pulse analyzes the conversations that already happen instead of asking for a separate one, and its own AI-moderated interviews get a 60% response rate against the 2–8% survey norm. See the full comparisons: Lexic Pulse vs. Qualtrics and Lexic Pulse vs. Medallia.

    What are AI-moderated interviews?

    Outbound interviews that Lexic Pulse launches via WhatsApp, phone, or RCS the moment Active Listening detects friction in an existing conversation — not a scheduled survey wave. Each interview adapts its follow-up questions in real time and is scored and routed exactly like an inbound call.

    How long does it take to see ROI from Lexic Pulse?

    Typically about 4 weeks to first value — compared to 3–6 months for Qualtrics and 6–12 months for Medallia implementations. One deployment reduced support calls by 40% within that first month, saving over €60,000/month in operational cost.

    Does Lexic Pulse integrate with my existing CRM and contact center software?

    Yes — Lexic Pulse connects directly to Genesys, Five9, and Avaya for call center audio, Zendesk, Intercom, and WhatsApp for ticketing and chat, and pushes insights and alerts into Salesforce, Dynamics, Pipedrive, Slack, or Microsoft Teams.

    Is Lexic Pulse available on-premise?

    Yes. Alongside the managed Cloud SaaS deployment, Lexic Pulse can run inside your own Azure tenant for organizations where conversation data can't leave their infrastructure — same Active Listening and AI-Moderated Interview capabilities, your environment.

    How much does it cost to audit 100% of a call center's conversations?

    Pricing is usage-based and scoped to your interaction volume and channels, not a flat license fee for a sample. The fastest way to get an exact number is a short conversation with our team — book a demo and bring your own call volume.

    Does Lexic Pulse compete with Lexic Compass?

    No — they audit different things. Pulse listens to your human customers to build Total Customer Intelligence. Lexic Compass independently audits the AI agents talking to those same customers. Most enterprise deployments run both.

    Contact us to explore partnering with Lexic

    Book a demo and see the platform in action with your own data.